By Nadia Lorencz As many are aware, the traditional medium of news has shifted from print to online/digital news outlets. I can count on one hand the number of times I’ve picked up a print newspaper in the past year. However, to count the number of times I’ve clicked on a shared news article on… Continue reading State of the News Media
The lengthy Pew Research Center State of the News Media 2016 report included very eye opening data and trends in the media. I immediately clicked on the section about cable news because of the crazy election year of 2016. I just knew there was a viewership increase and the data confirmed my assumption. The data stated that… Continue reading Cable news increases while newspapers suffer
By Ashley Gibbard Most of the trends this article talks about didn’t surprise me. I knew that the use of print news was decreasing. I was, however, shocked by that fact that the use of broadcast TV news is still increasing because to me it seems like more and more people are getting their news… Continue reading State of the News Media
By Jerry Liu During the era of internet and social media, traditional media are facing the most challenging period of time in the history of media. Before internet becoming a part of people’s life, news organizations largely controlled the news products and services form beginning to end, according to Pew Research Center. The invention of… Continue reading Traditional News Media Facing a Digital Transition
By Jack Nissen Reporter | Spartans Innovate During each news day at WJBK in Southfield, there is a five-hour period where the cameras go dark, the sets remain empty and channel 2 stays quiet. Then, every so often, Laura Moore, the assistant news director of the TV station, takes the station’s iPad, logs into Periscope… Continue reading Journalism on the Move: How is live streaming going to change the field?
The latest and greatest technologies in sports media are coming and going, but the metamorphosis of a small sports blog into a bat-swinging behemoth is a constant and recurring story we’ll keep hearing. By Julie Angell Will Leitch’s sports blog was nothing until he found an audience and funding. That’s the story of many… Continue reading Innovation in sports startups is key, but cash and clicks come first
A heartbeat away from obscurity, one podcast has busted down the door for a profitable, rising storytelling sub-genre. Thanks to Serial, podcasting is enjoying a resurgence of popularity – and making money. Popular podcaster Adam Carolla who hosts a show called “The Adam Carolla Show” told CBS News he expected to generate $5 million in… Continue reading Taking Podcasting by the Long-Tail
“How to attract more readers” is a permanent question for media workers. Depending on the big data technique, more media analysis clicks rate and page views to know what audiences are interested in. In order to gain more subscribers, the media tend to write more stories about this field. Then, another question comes up:… Continue reading Dilemma: More Clicks? Or High Quality
Photo Credit: smallbiztrends.com While reading a Fast Company interview with Buzzfeed’s publisher, Dao Nguyen , a part that stood out to me was how she created her first article that went viral. The article titled “27 sings you were raised by immigrant parents was able to rack up an astounding 2 million views. According to the interview, she… Continue reading The Art of Going Viral
Number of clicks. Number of comments. Number of shares on social media. Number of seconds (hopefully minutes) spent on the article. It’s all being tracked. In this digital age where every click or tap is recorded, publishers and editorial staff can easily see what the most trending topic is and/or what article is performing the… Continue reading Creative Minds Trump Data
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