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Spartans Innovate

An MSU class blog investigating innovation in media. #gogreen

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Author: Simone Fenzi

Simone Fenzi

My journey in Media Innovation

April 10, 2019 Simone FenziLeave a comment

For the past 10 weeks I have researched the process of starting a new business. From the initial ideas to the budgeting and marketing, I tried to create my own opinion on the topic by listening to experts in the field. But what exactly did I learn? Well, in brief, I learned that entrepreneurship is… Continue reading My journey in Media Innovation

Simone Fenzi

The Run on Social Media

March 26, 2019 Simone FenziLeave a comment

It is astounding how social media has risen from a mere way to socialize with friends, to one of the biggest tools for companies to promote themselves. From sponsorship to post boost social platforms are evolving with demand to create new and better way to reach consumers….but when does it become enough. Through my internships… Continue reading The Run on Social Media

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You have a company, now find the price

February 20, 2019 Simone Fenzi6 Comments

Through the past blogs I have expressed some of my views on how people start media companies from the idealization phase to vision. Well, now it’s time to figure out how companies make money and, thankfully for me, this is something I’ve had some experience with before. Other then being a journalism student, I am… Continue reading You have a company, now find the price

Simone Fenzi

Gannett, A Giant in a Dying Industry

February 6, 2019 Simone Fenzi1 Comment

USA Today is a brand known by almost everyone. From people in the big cities to the ones in more rural areas, this brand has consolidated newspapers across the country. Here’s the theory: the 160+ local newspapers produce local stories. When one of these is thought to be of wider interest, it is pushed up… Continue reading Gannett, A Giant in a Dying Industry

Simone Fenzi

From ideas to Startups, a journey through MSU’s Hatch

January 29, 2019 Simone Fenzi2 Comments

Last week we discussed HOW to get an idea, but what do we do once we have one. Well the answer is not simple, this is because going about the idealization, creation and distribution of a product or company requires resources and expertise. Here is the the MSU Hatch comes to play. The Spartan Community… Continue reading From ideas to Startups, a journey through MSU’s Hatch

Simone Fenzi

A startup problem, are our ideas what consumers want?

January 22, 2019 Simone Fenzi2 Comments

How often has it happened that while you are walking around the house doing some chores, an idea comes to you. I’m not talking about some fully formed thoughts, just something different that you know could help you along. For me it happens every time I have to use a dustpan. The last thin line… Continue reading A startup problem, are our ideas what consumers want?

Simone Fenzi

By the numbers: how the U.S. media industry is developing

January 16, 2019 Simone Fenzi1 Comment

Every year the Pew Research Center releases statistics and analysis on the state of U.S. Media. Now, I know what you are thinking: here goes another blog post about numbers and trends which will bore me half to death. However, if you just follow me for a few more minutes I will make sure that… Continue reading By the numbers: how the U.S. media industry is developing

Recent Posts

  • Inspiring the Next Generation of Innovators: Q & A with Kendall Kotcher
  • How Condé Nast’s Khadija Bush Balances Innovation and Intuition
  • Inside the Growing Media Market of Sports Analytics
  • Meet Communication Expert Doug Black
  • Innovating the Ordinary

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Authors

  • alexaseeger
    • Lessons Learned: Entrepreneurship Without Being an ‘Entrepreneur’
    • Who’d Have Thought? 30 Years of Pivoting Leads to a National Masonry Magazine
    • Shanley Pearl’s Refreshing Definition of Success in Entrepreneurship
    • Riding the Minimum Viable Product Roller Coaster
    • The Antidote to Oblivion? Continuous Innovation
  • Allia McDowell
    • Inspiring the Next Generation of Innovators: Q & A with Kendall Kotcher
    • One day, I’ll solve your biggest problem
    • Social Marketing: Put up your dukes or throw in the towel
    • The Line Between Media and Business is Blurry
    • What goes around comes around (for $237 million)
  • amsandoval4
    • Spartans Innovate Outro
    • LinkedIn: Professional FaceBook?
    • Bernie Kim: FOX Sports Coordinator Producer
    • An MVP Makes Your Business
    • Peter Shankman: Mogul, Author, Skydiver, The CatMan
  • anhudy
    • Down to Detroit
    • Building, Measuring & Learning
    • Would You Pay Us for This?
    • In Search of the Perfect Coney
    • Know Your Enemy to Survive the Startup Game
  • ashleygibbard
    • Your crazy ideas may actually be a solution
    • When nothing builds to something
    • The Fast Pitch
    • Marketing is just as important as the product
    • The future of media with podcaster Michael O’Connell
  • anastasianiforos
    • JRN 450: You Have My Heart
    • Detroit Entrepreneurs and Their Roads to Success
    • Infiltrate the Target Market, Find the Customers
    • Start-ups: Have a Purpose and Develop a Plan
    • Follow Your (Startup) Dreams … With a Plan in Hand
  • BigTee724
    • What I Learned About Entrepreneurship
    • Picking the right place to advertise your business can help it sink or swim
    • Building a Network is Easier than it Seems
    • Gimlet Media: One Man Start-Up to $230 Million Sale
    • A Look Behind The Scenes of Building a Startup
  • Blair Waters
    • Pitchin’
    • ‘Grow tough skin’ and other advice from editor Donna Ladd
    • RISE and Land Grant Goods
    • A Detroit startup experience
    • The Bassett Asset (lol)
  • blairmoon
    • What I’ve Learned Throughout The Semester In my Media Innovation Course
    • Paigion Walker: Be Laser Focused on What You Want
    • A Day In the Motor City
    • The Good, The Bad and The Consequences of What You Create
    • Many Coney’s Fight For The #1 Spot, But Only One Can Take The Crown!
  • brenne55
    • I did it! I started my own business
    • Managing the stress of entrepreneurship
    • Social Media/Marketing
    • Detroit Startup Day tour
    • Making assumptions and proving a startup hypothesis
  • bridgetbartos5921
    • A Semester of work on one project
    • Which Social is the Best Social?
    • Bad ideas actually aren’t that bad
    • First Hand: Talking to entrepreneurial ​​journalists
    • The Coney Quest: How visiting three Coney Islands taught us about branding
  • charrison1211
    • What I learned from (trying) to build an enterprise
    • The martial art of social media strategy
    • The advice I heard from Uncle Bob echoes to this day
    • Let’s start a startup (actually, let’s not and say we did)
    • I was told to find a path out of journalism, but that’s the last thing I’m going to do
  • chludzinskibrittanie
    • Never stop asking “Why?”
    • Behind-the-scenes of an entrepreneur’s hustle
    • The power of an idea
    • The importance of building an authentic brand
    • Ricky Brandt’s passion for the digital world
  • Courtney Nicole
    • How Dorothy Hernandez Combines Entrepreneurship and Journalism
    • The Test for Success
    • You Live and You Learn It
    • Beat Your Competition in the Race to the Finish Line
    • Hit the (Market) Bullseye to Find Startup Success
  • Cydni Robinson
    • I am Ready for the World!
    • Phillip Lewis: Front Page Editor for HuffPost
    • Helloooooo Detroit!
    • Going through the motions. What is my smallest experiment? Strangers are actually my friends????
    • Get Over the Fear of Failure and Be True To You!
  • dedyneme
    • Instacart vs. Cart2Table
    • Simply pitching success
    • RISE up!
    • Change, community and a better future? An interview with Dillon Davis
    • Why Detroit?
  • Denise Spann
    • Q&A with Parker Navarro
    • Journalism knowledge + Entrepreneur mindset = FULL PICTURE
    • Marketing on Social Media? TWO things to think about
    • Maybe Freelance is for me?
    • The WaPo’s Super Bowl Ad Doesn’t Address the True Problem in Journalism
  • erikagreco
    • Startups, Not for Everyone
    • Digital Marketing Tips from Expert Kathy Suchowiecki
    • Detroit: Meeting the Leaders Behind the Revival
    • Tips From the Experts: Peter Shankman
    • Know Your (Target) Market, Generate Results
  • gabrielleej
    • There’s always room for growth
    • Marketing and more marketing
    • Q&A with the Diddy of Detroit
    • A bump in the road is just a bump
    • Detroit Day Photo Story
  • genevaeswanson
    • Modern Day Entrepreneurship
    • Christa Akkary of Publicis Media: Great Content is Key
    • Don’t Go It Alone
    • Went to Detroit; It was Epic
    • Anyone Can Have a Social Media Following
  • grayeri6
    • Convert to Converting … Recorded Interviews to Transcribed Notes
    • Times have changed and technology has changed
  • greenbergd97
    • Inside the Growing Media Market of Sports Analytics
    • It’s Time to Up Start your Startup
    • Using Social Media to Grow Your Brand
    • Who Could Be A Better Boss Than You?
    • Stock Price of Print – Record Lows
  • jamaljrn450
    • A Ride to Detroit, For Knowledge
    • Happiness is Essential to Life
    • Who? Why? How? The Quest To a Potential Target Market and Audience
    • Stay Awake and Alert
    • There Are Many Ways to Enter the Journalism World
  • jazzyteen
    • You should probably take this class
    • More than just the script
    • Brands build business
    • Detroit: Building from the bottom up
    • Abby Bassett: Creating your own path
  • jerryliu5
    • Redefining spectacular: Entrepreneurial media
    • How you are doing is more important than what you are doing
    • Be strategic when you doing a startup pitch
    • Xingyu Liu: Building a subscription channel on WeChat
    • Detroit Startup Tour
  • Jingqiang Niu
    • Final or New beginning
    • Jab, jab, jab find the target
    • Interpersonal relationships are important
    • How to be a good entrepreneur
    • Step by Step Success
  • kaitlynobrienkelley
    • Social media: It’s not all about popular
    • Making connections, being hardworking will get you far
    • Money might be important, but it’s not the ‘driving factor’
    • We have to Start(Up) somewhere
    • Journalism is important, especially when it’s local
  • katiekalass
    • My Journey Into Entrepreneurship
    • Social Media: The Future of Successful Marketing
    • Where will an MSU degree take me?
    • Navigating the Stormy Seas of Media
    • It’s Time to Think Big
  • kiaracarter2
    • The End is Finally Here!
    • Love is better than like
    • Peter Shankman: I Am More Than What You Think of Me
    • Face Your Competition, Don’t Ignore It
    • Time to Fix the News Media
  • laurabohannon
    • Entrepreneurship Is Not For The Faint of Heart
    • Alisa Parenti Explains How Bloomberg is Innovating
    • Finding Success in Unconventional Ways
    • A Chat with Peter Shankman
    • Trick to Selling Subscriptions? Be So Good Your Audience Can’t Ignore You
  • Laina Stebbins
    • Detroit, a blossoming modern city
    • Niche is nice
    • Successful startups begin with a fresh perspective
  • liamtiernan
    • My Jrn 450 Experience
    • Marketing and how branding can help
    • The New Old Detroit
    • Abby Bassett: The freelance life
    • Ad-supported media in the current age
  • LukasEddy
    • Innovation: Not Just for Work or Class
    • Hard Work and Authenticity – a Q&A with Chase Rickaby
    • Fostering Innovation from Startup to Global Business
    • Entrepreneurship Lessons from Peter Shankman
    • Thoughts on Funding Local News
  • madelinestamm
    • Expanding my Own Brand
    • “This Should Exist…”
    • ‘Turning Fear Into Fun’
    • Peter Shankman: ‘If You’re Not Failing, You’re Not Trying Hard Enough’
    • Sometimes it Makes Sense to Charge for News
  • madisonjob
    • What Riding a Bike Taught Me About Entrepreneurship
    • A Tour of Inspiration, Renovation and Motivation
    • Peter Shankman: How ADD Can Be a Gift
    • My First (Brand) Love Story
    • How my childhood lemonade stand taught me about competition
  • mckennaross
    • A Q&A with “Michigan Crime Stories” Podcast Creator Darcie Morgan
    • Everything in startups takes more work than expected
    • Finding your audience is more important than ever
    • The importance of networking and being nice
    • Selling and determining the worth of media
  • mikeepps23
    • Social Media: it’s tougher than you think
    • John Hill: Top 5 guest speaker
    • Podcasts: The Underrated Medium of Content
    • Does everyone still know what a newspaper is?
    • Creativity: Everyone Has It
  • nadialorencz
    • What haven’t I learned?
    • Marketing is Key
    • Eric Thomas
    • Detroit lessons: Passion is the key to business
    • Abigail Bassett: Get your hustle on
  • Sydney Naseef
    • Innovating the Ordinary
    • Is It a Wrap for Startup Sydney?
    • Jab, Jab, Jab, Right Hook with Gary V.
    • A Journalism Degree: Oh, The Places You’ll Go!
    • Spotify Acquisition: Gimlet Media enters new world
  • Chris Platte
    • My Trip To Detroit
    • When Creating a Startup, Be Ready For The Unexpected
    • An Anomaly in More Than One Way
    • Every Business Needs Allies
  • haimerlad
    • Is the future of journalism dim?
    • Innovation in media: Where are we going?
    • State of news media: I need to learn how to podcast
  • riannamiddleton
    • How Condé Nast’s Khadija Bush Balances Innovation and Intuition
    • Catching the Startup Bug
    • Why “Jabbing” is a Critical Component of a Social Media Strategy
    • The Power of a Journalism Degree
    • Where Do You Grow Growth Businesses?
  • Sophie L. Charboneau
    • JRN 450: What A Ride It’s Been
    • LaSharah Bunting Discusses the Future of Journalism
    • A Fax Machine?
    • Be a MVP by Creating a MVP
    • Eat A Vegetable or Two
  • sfmcglone
    • Freelancing is a whole new world
    • Journalism: Or, how I learned to worry even more and stay ambivalent
    • The Spark: How great ideas happen and why they matter
    • Journalists don’t make enough — it’s time to get mad
  • Simone Fenzi
    • My journey in Media Innovation
    • The Run on Social Media
    • You have a company, now find the price
    • Gannett, A Giant in a Dying Industry
    • From ideas to Startups, a journey through MSU’s Hatch
  • sswix17
    • JRN 450: A Window into the Future of Media and Entrepreneurship
    • How pizza delivery can relate to pitching your business plan
    • The importance of personal branding
    • A Social Media Strategy Swap with Layne Bernstein
    • Detroit: Just the beginning
  • Nicholas K. Stahl
    • 16 Weeks With Entrepreneurship
    • Aaron Bleyaert, A Leader In Entertainment
    • The Unexpected Trip to Detroit
    • The Inevitable and Unintended Consequences of Creation
    • A Lesson On Hard Work
  • rutaulcinaite
    • Meet Communication Expert Doug Black
    • The power of learning about entreprenuership
    • Put it on all the socials? Not so fast.
    • Entrepreneurship is Possible No Matter What you Study, Take it from the Professionals
    • Media is Still Profitable
  • Vanessa X
    • JRN450: A wonderful journey
    • Why They Success and How It Feel When You Have An Entrepreneur in Home.
    • Some Tips to Myself
    • Choice Matters to Marketing
    • What it’s like to work as a reporter in China
  • vincywen
    • “Why Not?”
    • Simple Idea Is Not Simple
    • Why does your startup fail?
    • Keep adapting as time goes on
    • The Brilliant Inheritance
  • whymepoetry
    • Keep Calm and Idea On
  • zimowang0201
    • Entrepreneurship Experience Reflection
    • Finding the right social media platform
    • Guest speakers bring career experiences
    • A path we could follow
    • Local news exist like oxygen
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