When we walked into our first stop, a tiny nontraditional grocery store called The Farmer’s Hand, Andrew Bird was playing through the speakers. I knew from that moment that our day in Detroit would be special. The Farmer’s Hand is charmingly rustic, with what I can most accurately describe as Ann Arbor vibes. It made complete sense… Continue reading Detroit, a blossoming modern city
The Inc. article “How To Define Your Target Market” placed a strong emphasis on carving out your own corner of the market, which is more important than ever when up against larger companies which may already have a hold on broader portions of that audience. I find it fascinating that in order to be more successful… Continue reading Niche is nice
In “How to get startup ideas” and “Mastering the art of disruptive innovation in journalism,” we are taught to look at the world from a different angle in order to introduce a useful product into the world and stay on top of trends in behavior in the most nuanced ways possible. I found it intriguing that… Continue reading Successful startups begin with a fresh perspective
Spartans Innovate 