Anthony Herta · Erin Gray · Uncategorized

Creative Minds Trump Data

Number of clicks. Number of comments. Number of shares on social media. Number of seconds (hopefully minutes) spent on the article. It’s all being tracked. In this digital age where every click or tap is recorded, publishers and editorial staff can easily see what the most trending topic is and/or what article is performing the… Continue reading Creative Minds Trump Data

Anthony Herta · Erin Gray · Uncategorized

Buzzfeed Advertising Ethics Come Into Question

Cat videos. Quizzes. Dating advice. The listicles go on. But, several BuzzFeed posts have been suspiciously removed — the likely culprit, pressure from its advertising partners. In 2015, over 1,000 posts were suddenly removed, according to Gawker. Two of the most popular deleted posts criticized the board game Monopoly and a Dove soap ad campaign.… Continue reading Buzzfeed Advertising Ethics Come Into Question