Sydney Naseef

Jab, Jab, Jab, Right Hook with Gary V.

This week we took a look at Marie Forleo’s interview with THE social media expert: Gary Vaynerchuk. Gary gained his momentum when he launched winelibrary.com, growing his family business from 3 million to 60 million in just several years. Later, he co-founded Vayner Media, a full-service agency “built for the now” with brother AJ in… Continue reading Jab, Jab, Jab, Right Hook with Gary V.

Sydney Naseef

A Journalism Degree: Oh, The Places You’ll Go!

Last week, John Hill, Spartan alumni with a B.A. in journalism, came to speak to our media entrepreneurship course. I think the funniest criticism I receive these days is a criticism to my major. “Journalism? How are you going to make any money? You know print is dying? It’s not the same as it used… Continue reading A Journalism Degree: Oh, The Places You’ll Go!

Derrick Niu · Katie Kalass · Mckenna Ross · Rianna Middleton · Sydney Naseef · Trevor Toczydlowski

Is it possible to distinct Coney Island competition?

Coneys are a staple here in East Lansing and throughout Michigan. Determined to understand how so many diner joints survive in a fierce marketplace, @katiekalass, @bigtee724, @riannamiddleton, @jingqiangniu and I took a look at three of the ones located here in East Lansing. Most Coneys feature reasonably priced food and a strong sense of community.… Continue reading Is it possible to distinct Coney Island competition?

Sydney Naseef

Newspaper Layoffs – Where Are We Headed?

This week, we discussed the recent Gannett, BuzzFeed and HuffPost layoffs in the media. While this news wasn’t necessarily anything new, it was striking as journalists have often viewed BuzzFeed and HuffPost to be unique in the way they approach their audiences. It isn’t traditional media, and to watch it dwindle nonetheless is another blow… Continue reading Newspaper Layoffs – Where Are We Headed?