I always thought that starting a business would be easy. In my mind, all a person had to due was create a useful product, find customers and BAM! The money would start pouring in. I was right about creating a useful product and finding a target market, but when it comes to entrepreneurship being easy,… Continue reading There’s always room for growth
The past few weeks we have been focusing on finding our target market and creating a product they will use. Now with this week’s readings we are focusing on branding and marketing our product to pull in our future customers/users. In A Social Media Guide for Startups and Entrepreneurs, Samuel Edwards gave great tips on… Continue reading Marketing and more marketing
Pretty much every rap fan in Detroit knows 4Sho Magazine. It’s the go-to place for all things music in the D. It’s the place where local artists go to get exposure and get their break in the industry. It’s the place where you get your music video shot because the quality is top notch. With nearly… Continue reading Q&A with the Diddy of Detroit
After speaking with Tamara Kamara last week during our Detroit Startup Day tour, I felt a sigh of relief. I had just gone through the most stressful week of this semester and I needed a little inspiration. All of the speakers on the trip had good advice, Tamara’s words that resonated with me the most. Currently… Continue reading A bump in the road is just a bump
After weeks of preparation, it’s almost time for us to get our startups off the ground. Source But first there are still things we need to learn.The Lean Startup reading starts off with this quote by Eric Ries: Startup success can be engineered by following the process, which means it can be learned, which means it… Continue reading 3..2..1..Preparing for startup liftoff
During the first stages of creating a product, we all think our idea is the end -all be-all. With a brilliant idea, or at least in our minds, just burning in our pockets we automatically want to go into creation mode. Creation mode is the fun part and easiest part in theory. The idea is… Continue reading Issa target audience
We live in a generation full of watchers and tweeters. Young people see a problem in the community and instead of helping, they just watch. They see something that they don’t like, an injustice and instead of trying to solve the problem, they just tweet about it. Maybe that tweet will gain some attention but… Continue reading Generation watcher and tweeter
The Great Coney Quest – Video shot by: Gabrielle Johnson (There is a small typo in the video, it should say desserts.) Instead of visiting three coney islands, we went to four. Yep, four. Each coney had their own unique style and offered delicious options. Leo’s Coney Island was very close to campus. Rating 3/5… Continue reading The Great Coney Quest
I knew the article Newsonomics: Rebuilding the news media will require doubling-down on its core values was going to be a good read when it started off with the phrase, “Alt-what?”. I’m kind of slow sometimes so it took me a minute to figure out what the phrase meant. Three paragraphs in and I figured out he… Continue reading Somebody call DJ Khaled because the news media needs the keys to success
Spartans Innovate 