Imagine you are on a road trip from Cleveland to Harsen’s Island, north of Lake St. Clair, on a warm sunny day. You stop in Detroit looking to waste a few hours in the city. Your friend calls in the midst and tells you to use a new app she discovered called “Travel Easy.” You download… Continue reading Travel Easy With This New App
… 1990s audio books on cassette tapes. I remember when I was little, I hated reading books. At the public library, I always yearned to go to the children’s cassette tape area to rent stories that I could play in my little pink Hello Kitty tape player back at home. Sometimes, if I was lucky, my parents would slide… Continue reading Podcasts remind me of…
Times are turning as newspapers are drowning in the age of the internet. A recent story, “Inside the Collapse of The New Republic” posted by The New Yorker, takes readers inside the collapse of The New Republic specifically. As I read about the multitude of different situations that led to the collapse collapse of this magazine,… Continue reading What’s The Future Of Your Local Newspaper?
Think about it. Have you ever logged onto Facebook, Twitter or Instagram while at work? I know I’m not alone when I say, I have. Is it because I’m bored and my boss can’t see me? Maybe I am just curious what my friends are doing? The need to log onto social media sites during work… Continue reading Is Social Media Distracting The Workforce?
Upon reading the giant research article by Pew Research Center, “State of the News Media 2015,” I was intrigued and also not surprised by many of the findings. Every year Pew comes out with a new article analyzing viewer audiences among different media outlets in the United States. To name a few; podcasts, radio, online… Continue reading Publications Innovating Towards Targeted Audiences