Skip to content

Spartans Innovate

An MSU class blog investigating innovation in media. #gogreen

  • About

Author: liamtiernan

Hello, I'm Liam. I'm a journalist with real-world experience in reporting, PR, event planning, and copy editing.
Uncategorized

My Jrn 450 Experience

May 3, 2017 liamtiernanLeave a comment

Jrn 450 has forced me to think outside of what I thought I knew and explore some things I never thought of before. Marketing and entrepreneurship have never been strong suits of mine, and frankly going into the class I thought I was going to hate it. The business side of media had always been a… Continue reading My Jrn 450 Experience

Liam Tiernan

Marketing and how branding can help

April 5, 2017 liamtiernanLeave a comment

Marketing is one of the great but necessary banes of the modern man. In this writer’s opinion, advertisements are some of the ugliest things in the world, and generally, brands are as well. That’s why branding is so interesting to me. Branding, as elegantly put in this article, is the promise you make to your customer… Continue reading Marketing and how branding can help

Liam Tiernan

The New Old Detroit

March 29, 2017 liamtiernanLeave a comment

The city of Detroit is on an upturn, and last Friday, I got the opportunity to go meet the people making it happen. I didn’t meet any billionaires or CEOs, no bank managers, no businessmen in the traditional, colloquial term. I met small business owners, people that really feel like they can go into the… Continue reading The New Old Detroit

Liam Tiernan

Abby Bassett: The freelance life

March 22, 2017 liamtiernanLeave a comment

Abby’s visit to our class was very informative. She really had interesting insights into the life of freelancing that you can’t get from anyone other than a freelancer. Abby’s description of the freelance life seemed organized, but you could sense the chaos that comes from the requirements of the job. There’s a lot of travel… Continue reading Abby Bassett: The freelance life

Liam Tiernan

Ad-supported media in the current age

March 15, 2017 liamtiernanLeave a comment

  In today’s digital age, there are questions and concerns about the future of ad-based media. Some in the media industry are concerned that in a world where ad-based media reigns supreme, the corporations buying the adspace are the ones who get to choose which media companies flourish and which ones die. This is a… Continue reading Ad-supported media in the current age

Liam Tiernan

Donna’s legacy

February 15, 2017February 15, 2017 liamtiernan1 Comment

The biggest thing that stood out to me about the story Donna Ladd told the class last Wednesday was the mark she left on the people around her. Sure, not all of them fell in love with her, and I can think of a few people in rural Mississippi that you’d really, really piss off… Continue reading Donna’s legacy

Hakeem Weatherspoon · Jerry Liu · Liam Tiernan

Coney Island Nights

February 12, 2017February 12, 2017 liamtiernanLeave a comment

By Jerry Liu, Liam Tiernan, and Hakeem Weatherspoon

Posts navigation

Older posts

Recent Posts

  • Selling and determining the worth of media
  • You have a company, now find the price
  • Gimlet Media: One Man Start-Up to $230 Million Sale
  • Spotify Acquisition: Gimlet Media enters new world
  • Media is Still Profitable

Recent Comments

Denise Spann on Media is Still Profitable
Denise Spann on You have a company, now find t…
zimowang0201 on Media is Still Profitable
zimowang0201 on You have a company, now find t…
Allia McDowell on Money might be important, but…

Archives

  • February 2019
  • January 2019
  • May 2018
  • April 2018
  • March 2018
  • February 2018
  • January 2018
  • May 2017
  • April 2017
  • March 2017
  • February 2017
  • January 2017
  • September 2016
  • May 2016
  • April 2016
  • March 2016
  • February 2016
  • January 2016

Categories

  • Alexa Seeger
  • Alexandra Donlin
  • Allia Mcdowell
  • Anastasia Niforos
  • Andrew Hudson
  • Anthony Herta
  • Anthony Sandoval
  • Ashley Gibbard
  • Ashley Jayne
  • Austin Short
  • Bingqing Mao
  • Blair Moon
  • Bridget Bartos
  • Brittanie Chludzinski
  • Casey Harrison
  • Chris Platte
  • Christine Larouere
  • Colleen Otte
  • Connor Hayes
  • Courtney Downey
  • Cydni Robinson
  • Danielle Carrier
  • David Greenberg
  • Denise Spann
  • Derrick Niu
  • Erika Greco
  • Erin Gray
  • Gabrielle Johnson
  • Geneva Swanson
  • Hakeem Weatherspoon
  • Hannah Brenner
  • Jack Nissen
  • Jamal Tyler
  • Jane Wagner
  • Jazzy Teen
  • Jerry Liu
  • Jessie Martens
  • Julie Angell
  • Justin Sienkowski
  • Kaitlyn Kelley
  • Katie Kalass
  • Kiara Carter
  • Laina Stebbins
  • Laura Bohannon
  • Lauren Shields
  • Liam Tiernan
  • Lukas Eddy
  • Madeline Stamm
  • Madison Job
  • Mckenna Ross
  • Meg Dedyne
  • Michael Epps
  • Nadia Lorencz
  • Nathaniel Gaynor
  • Nicholas Stahl
  • Nicole Bush
  • Rianna Middleton
  • Ruta Ulcinaite
  • Savannah Swix
  • SF Mcglone
  • Shireen Mohyi
  • Simone Fenzi
  • Sophie Charboneau
  • Sydney Naseef
  • Trevor Toczydlowski
  • Uncategorized
  • Xin Wen
  • Xinyi Xie
  • Zimo Wang

Meta

  • Register
  • Log in
  • Entries RSS
  • Comments RSS
  • WordPress.com

Authors

  • alexaseeger
    • Lessons Learned: Entrepreneurship Without Being an ‘Entrepreneur’
    • Who’d Have Thought? 30 Years of Pivoting Leads to a National Masonry Magazine
    • Shanley Pearl’s Refreshing Definition of Success in Entrepreneurship
    • Riding the Minimum Viable Product Roller Coaster
    • The Antidote to Oblivion? Continuous Innovation
  • Allia McDowell
    • What goes around comes around (for $237 million)
    • Coney Island (without the Coney Dog)
    • It can only go up from here
    • Owning a keyboard doesn’t make you a journalist
    • Not trying means learning nothing
  • amsandoval4
    • Spartans Innovate Outro
    • LinkedIn: Professional FaceBook?
    • Bernie Kim: FOX Sports Coordinator Producer
    • An MVP Makes Your Business
    • Peter Shankman: Mogul, Author, Skydiver, The CatMan
  • anhudy
    • Down to Detroit
    • Building, Measuring & Learning
    • Would You Pay Us for This?
    • In Search of the Perfect Coney
    • Know Your Enemy to Survive the Startup Game
  • ashleygibbard
    • Your crazy ideas may actually be a solution
    • When nothing builds to something
    • The Fast Pitch
    • Marketing is just as important as the product
    • The future of media with podcaster Michael O’Connell
  • anastasianiforos
    • JRN 450: You Have My Heart
    • Detroit Entrepreneurs and Their Roads to Success
    • Infiltrate the Target Market, Find the Customers
    • Start-ups: Have a Purpose and Develop a Plan
    • Follow Your (Startup) Dreams … With a Plan in Hand
  • BigTee724
    • Gimlet Media: One Man Start-Up to $230 Million Sale
    • A Look Behind The Scenes of Building a Startup
    • People Need Local News — But It May be on Its Last Legs
    • The Hatch: Something I Never Knew I Needed Until Now
    • My ‘ah ha!’ moment? Most great start-ups come from a simple idea
  • Blair Waters
    • Pitchin’
    • ‘Grow tough skin’ and other advice from editor Donna Ladd
    • RISE and Land Grant Goods
    • A Detroit startup experience
    • The Bassett Asset (lol)
  • blairmoon
    • What I’ve Learned Throughout The Semester In my Media Innovation Course
    • Paigion Walker: Be Laser Focused on What You Want
    • A Day In the Motor City
    • The Good, The Bad and The Consequences of What You Create
    • Many Coney’s Fight For The #1 Spot, But Only One Can Take The Crown!
  • brenne55
    • I did it! I started my own business
    • Managing the stress of entrepreneurship
    • Social Media/Marketing
    • Detroit Startup Day tour
    • Making assumptions and proving a startup hypothesis
  • bridgetbartos5921
    • The Coney Quest: How visiting three Coney Islands taught us about branding
    • Podcasts: The new thing we used to be scared of
    • The real tea on podcasts (Startup, specifically)
    • Is journalism actually dying?
    • Hatching new ideas
  • charrison1211
    • Let’s start a startup (actually, let’s not and say we did)
    • I was told to find a path out of journalism, but that’s the last thing I’m going to do
    • The lightbulb that went off at The Hatch
    • Finding a path to the next big thing
    • The state of the news and the (continual) decline of newsprint circulation
  • chludzinskibrittanie
    • Never stop asking “Why?”
    • Behind-the-scenes of an entrepreneur’s hustle
    • The power of an idea
    • The importance of building an authentic brand
    • Ricky Brandt’s passion for the digital world
  • Courtney Nicole
    • How Dorothy Hernandez Combines Entrepreneurship and Journalism
    • The Test for Success
    • You Live and You Learn It
    • Beat Your Competition in the Race to the Finish Line
    • Hit the (Market) Bullseye to Find Startup Success
  • Cydni Robinson
    • I am Ready for the World!
    • Phillip Lewis: Front Page Editor for HuffPost
    • Helloooooo Detroit!
    • Going through the motions. What is my smallest experiment? Strangers are actually my friends????
    • Get Over the Fear of Failure and Be True To You!
  • dedyneme
    • Instacart vs. Cart2Table
    • Simply pitching success
    • RISE up!
    • Change, community and a better future? An interview with Dillon Davis
    • Why Detroit?
  • Denise Spann
    • The WaPo’s Super Bowl Ad Doesn’t Address the True Problem in Journalism
    • Everyone can have an idea
    • Adapting can be scary, but successful
    • Digital Native-News is changing
  • erikagreco
    • Startups, Not for Everyone
    • Digital Marketing Tips from Expert Kathy Suchowiecki
    • Detroit: Meeting the Leaders Behind the Revival
    • Tips From the Experts: Peter Shankman
    • Know Your (Target) Market, Generate Results
  • gabrielleej
    • There’s always room for growth
    • Marketing and more marketing
    • Q&A with the Diddy of Detroit
    • A bump in the road is just a bump
    • Detroit Day Photo Story
  • genevaeswanson
    • Modern Day Entrepreneurship
    • Christa Akkary of Publicis Media: Great Content is Key
    • Don’t Go It Alone
    • Went to Detroit; It was Epic
    • Anyone Can Have a Social Media Following
  • grayeri6
    • Convert to Converting … Recorded Interviews to Transcribed Notes
    • Times have changed and technology has changed
  • greenbergd97
    • Stock Price of Print – Record Lows
    • An Idea, Ready to Hatch
    • The ever-evolving world of media: adapt or DIE
  • jamaljrn450
    • A Ride to Detroit, For Knowledge
    • Happiness is Essential to Life
    • Who? Why? How? The Quest To a Potential Target Market and Audience
    • Stay Awake and Alert
    • There Are Many Ways to Enter the Journalism World
  • jazzyteen
    • You should probably take this class
    • More than just the script
    • Brands build business
    • Detroit: Building from the bottom up
    • Abby Bassett: Creating your own path
  • jerryliu5
    • Redefining spectacular: Entrepreneurial media
    • How you are doing is more important than what you are doing
    • Be strategic when you doing a startup pitch
    • Xingyu Liu: Building a subscription channel on WeChat
    • Detroit Startup Tour
  • Jingqiang Niu
    • How to be a good entrepreneur
    • Step by Step Success
  • kaitlynobrienkelley
    • Money might be important, but it’s not the ‘driving factor’
    • We have to Start(Up) somewhere
    • Journalism is important, especially when it’s local
    • It’s time to hatch our idea into a startup
    • I’m still scared of startup ideas, but I have some hope now
  • katiekalass
    • Navigating the Stormy Seas of Media
    • It’s Time to Think Big
    • SOS: It’s Time to Save Local News
    • Taking Control of Our Industry, One Idea at a Time.
    • Navigating Innovation, One Idea At A Time
  • kiaracarter2
    • The End is Finally Here!
    • Love is better than like
    • Peter Shankman: I Am More Than What You Think of Me
    • Face Your Competition, Don’t Ignore It
    • Time to Fix the News Media
  • laurabohannon
    • Entrepreneurship Is Not For The Faint of Heart
    • Alisa Parenti Explains How Bloomberg is Innovating
    • Finding Success in Unconventional Ways
    • A Chat with Peter Shankman
    • Trick to Selling Subscriptions? Be So Good Your Audience Can’t Ignore You
  • Laina Stebbins
    • Detroit, a blossoming modern city
    • Niche is nice
    • Successful startups begin with a fresh perspective
  • liamtiernan
    • My Jrn 450 Experience
    • Marketing and how branding can help
    • The New Old Detroit
    • Abby Bassett: The freelance life
    • Ad-supported media in the current age
  • LukasEddy
    • Innovation: Not Just for Work or Class
    • Hard Work and Authenticity – a Q&A with Chase Rickaby
    • Fostering Innovation from Startup to Global Business
    • Entrepreneurship Lessons from Peter Shankman
    • Thoughts on Funding Local News
  • madelinestamm
    • Expanding my Own Brand
    • “This Should Exist…”
    • ‘Turning Fear Into Fun’
    • Peter Shankman: ‘If You’re Not Failing, You’re Not Trying Hard Enough’
    • Sometimes it Makes Sense to Charge for News
  • madisonjob
    • What Riding a Bike Taught Me About Entrepreneurship
    • A Tour of Inspiration, Renovation and Motivation
    • Peter Shankman: How ADD Can Be a Gift
    • My First (Brand) Love Story
    • How my childhood lemonade stand taught me about competition
  • mckennaross
    • Selling and determining the worth of media
    • Is it possible to distinct Coney Island competition?
    • When a journalist becomes an entrepreneur
    • Funding local news requires a new attitude about journalism
    • Having a place to innovate and people to innovate with
  • mikeepps23
    • Podcasts: The Underrated Medium of Content
    • Does everyone still know what a newspaper is?
    • Creativity: Everyone Has It
  • nadialorencz
    • What haven’t I learned?
    • Marketing is Key
    • Eric Thomas
    • Detroit lessons: Passion is the key to business
    • Abigail Bassett: Get your hustle on
  • Sydney Naseef
    • Spotify Acquisition: Gimlet Media enters new world
    • The Coney Challenge: Differentiating Those Midwestern Diners & Dives
    • The StartUp Podcast: A Guide to Getting Going
    • Newspaper Layoffs – Where Are We Headed?
    • Getting Creative: What Problem Must be Solved?
  • Chris Platte
    • My Trip To Detroit
    • When Creating a Startup, Be Ready For The Unexpected
    • An Anomaly in More Than One Way
    • Every Business Needs Allies
  • haimerlad
    • Is the future of journalism dim?
    • Innovation in media: Where are we going?
    • State of news media: I need to learn how to podcast
  • riannamiddleton
    • Where Do You Grow Growth Businesses?
    • The Unlikely Beginnings of Gimlet Media
    • Tick Tock, Time to Innovate
    • Entrepreneurship: The Path I Never Thought About
    • Startup Ideas Don’t Grow on Trees
  • Sophie L. Charboneau
    • JRN 450: What A Ride It’s Been
    • LaSharah Bunting Discusses the Future of Journalism
    • A Fax Machine?
    • Be a MVP by Creating a MVP
    • Eat A Vegetable or Two
  • sfmcglone
    • Journalism: Or, how I learned to worry even more and stay ambivalent
    • The Spark: How great ideas happen and why they matter
    • Journalists don’t make enough — it’s time to get mad
  • Austin Short
    • Journalism and entrepreneurship can go hand in hand
    • Less is more when it comes to business pitches
    • Bailey Tea Project looks to expand on early return
    • Motor City entrepreneurs show great drive
    • Abigail Bassett is one ‘bad b*tch’
  • Simone Fenzi
    • You have a company, now find the price
    • Gannett, A Giant in a Dying Industry
    • From ideas to Startups, a journey through MSU’s Hatch
    • A startup problem, are our ideas what consumers want?
    • By the numbers: how the U.S. media industry is developing
  • sswix17
    • JRN 450: A Window into the Future of Media and Entrepreneurship
    • How pizza delivery can relate to pitching your business plan
    • The importance of personal branding
    • A Social Media Strategy Swap with Layne Bernstein
    • Detroit: Just the beginning
  • Nicholas K. Stahl
    • 16 Weeks With Entrepreneurship
    • Aaron Bleyaert, A Leader In Entertainment
    • The Unexpected Trip to Detroit
    • The Inevitable and Unintended Consequences of Creation
    • A Lesson On Hard Work
  • rutaulcinaite
    • Media is Still Profitable
    • Let’s Talk Podcasts
    • Who’s Responsible for the Decline of Media?
    • You Can Start a Startup, too
    • Starting a Startup and the Importance of Listening to your Audience
  • Vanessa X
    • JRN450: A wonderful journey
    • Why They Success and How It Feel When You Have An Entrepreneur in Home.
    • Some Tips to Myself
    • Choice Matters to Marketing
    • What it’s like to work as a reporter in China
  • vincywen
    • “Why Not?”
    • Simple Idea Is Not Simple
    • Why does your startup fail?
    • Keep adapting as time goes on
    • The Brilliant Inheritance
  • whymepoetry
    • Keep Calm and Idea On
  • zimowang0201
    • A path we could follow
    • Local news exist like oxygen
    • Inspiration at MSU Hatch
    • Do you still read newspapers?
Blog at WordPress.com.
Spartans Innovate
Blog at WordPress.com.
Cancel