Erika Greco · Uncategorized

How to Surpass the Big Guys When Starting Your Own Company

The absolute worst feeling in starting a company? Discovering your brilliant one-of-a-kind idea has been done before…and done well. But everything can be done better. Right? Entering the market with a concept that already exists is a pretty difficult feat. But some have done it and those that have are proof that it can be… Continue reading How to Surpass the Big Guys When Starting Your Own Company

Uncategorized

It’s all about jobs-to-be-done and Start-Up Ideas baby

Jobs-to-be-done and Start-Up Ideas go hand in hand I never really thought about this idea of jobs-to-be-done until it was mentioned in the reading, Mastering the Art of Disruptive Innovation in Journalism. According to the article, “The basic idea is that people don’t go around looking for products to buy. Instead, they take life as… Continue reading It’s all about jobs-to-be-done and Start-Up Ideas baby

Laura Bohannon · Uncategorized

Digital ads are beginning to take over in media

We’re in the midst of a digital age, spawned by creativity in technology and a growing – sometimes concerning – reliance on technology as a society. Answer me this: when is the last time you drove somewhere without using Waze, Google Maps, or GPS? With that said, it isn’t surprising to a lot of people… Continue reading Digital ads are beginning to take over in media

Ashley Gibbard · Uncategorized

Your crazy ideas may actually be a solution

I knew what entrepreneurship was prior to taking this class, but I didn’t really know what it would entail to get started. After this class, I realize that I hadn’t the first clue what all went into creating and marketing a product or a service. I had heard the start-up stories of Facebook and other successful… Continue reading Your crazy ideas may actually be a solution

Brittanie Chludzinski · Uncategorized

Never stop asking “Why?”

If you asked me whether or not I have the skills to become a successful entrepreneur, my answer at the beginning of the semester would have been simple: “Absolutely not!” If you asked me that same question now after spending 16 weeks in JRN 450, my answer would be…. “Maybe.” My answer didn’t miraculously change… Continue reading Never stop asking “Why?”