Khadija Bush is a senior director of marketing at Condé Nast. She graduated from Michigan State University in 2010 with a degree in communications. After graduation, Khadija began her career in Detroit working at Infused Public Relations & Events as an account manager. She went on to gain agency experience at GlobalHue working in branded… Continue reading How Condé Nast’s Khadija Bush Balances Innovation and Intuition
When I started college, I had no thoughts about entrepreneurship or starting my own business. I had one goal: find a job. I spent my entire college career joining clubs and doing internships in hopes of starting a career after graduation. Last week, I saw an entirely different path that college students can take. My… Continue reading Entrepreneurship: The Path I Never Thought About
As we develop startup ideas in class on how to innovate and redesign campus news media, our job is to look at target markets and target audiences for the solutions we come up with. Part of the way we can become disruptors in news media and news media distribution is, as the name suggests, changing… Continue reading Thoughts on Funding Local News
Innovation in the media happens every day. Look at Snapchat. A year or so ago, it was an app where you could send videos and selfies to your friends, and not much else. Over the course of this past year or two, Snapchat has added group stories where you can post your Snapchats under a… Continue reading Changes Big and Small: Innovating for a Digital Tomorrow
Spartans Innovate 