Traffic vs. Engagement: Which should a publisher prefer?
Significant growth in mobile news consumption has many publishers scrambling to accommodate on-the-go news consumers, but the Pew Research Center’s “State of the News Media 2015” report suggests that desktop users might not be getting the attention they deserves. While it is true that, according to the report, 39 of the top 50 digital news websites… Continue reading Traffic vs. Engagement: Which should a publisher prefer?