The Coney Challenge: Differentiating Those Midwestern Diners & Dives
Here in East Lansing, we all know what a Coney Island is. They all seem pretty much the same…but how similar are they really? Let’s dive into these diners.
Here in East Lansing, we all know what a Coney Island is. They all seem pretty much the same…but how similar are they really? Let’s dive into these diners.
It’s the great Coney Quest! Before starting our own Coney Island that puts all other Coney Island restaurants out of business, we toured three different Coneys in East Lansing to get a feel for competitive analysis. We’re not really going to start a Coney Island restaurant. However, in learning about the process of entrepreneurship and… Continue reading The Great Coney Quest: Discovering How a Coney Survives in a Crowded Market
Most businesses take years to establish themselves in an industry — if they ever even manage it. A few inspiring cases of companies going from dream to reality in six months are out there, and those generally have a few things in common. The classic why-didn’t-I-think-of-that cliche of creative problem solving certainly exists, but a… Continue reading Planning Your Business: Thoughts on Competitive Analysis