You had your light bulb moment. You had your million-dollar idea. Startup should be easy, right? Wrong. The real work is yet to come. Thankfully, the Tow-Knight report on a starting up digital media organizations is chalked full of the “all you need to knows” and the “ask yourself” questions to ensure that your online presence… Continue reading Starting Up? Know Your Goals and How You Measure Success
There are many factors in creating a successful business — a great product, great marketing, committed investors, an innovative business model — but the most important factor is your allies. Businesses making alliances is nothing new (Apple and AT&T, Nike and sports teams, etc.). However, for young business partnerships, alliances and teamwork are a must… Continue reading Every Business Needs Allies
After reading the PMARCA guide about Why Not to Do a Startup, I realized that it gave many valid points that I had never really given thought to before. One of the biggest reasons that people fail to create startup is because of how much work goes behind executing that idea. Obstacles such as hiring people… Continue reading Why Not You?
It is no surprise to me that digital news is growing in such a big way. I typically don’t really see the evolution until I think back on how things were about three to four years ago when I was a freshman in high school. Yes, we had internet but It wasn’t nearly as effective… Continue reading Digital News Taking the World by Storm
Why don’t people read the news anymore? I mean replace “read” with “watch” or “listen to” and it still holds true. Many people don’t pay that much attention to the news. I mean, I’m a journalism student, and if I’m being honest, I don’t read much news during a typical week. It begs the question,… Continue reading Fixing the Problems with News
Startups are like onions: They have layers. There isn’t one layer that’s more important than the other, but it is important to remember they each have their own function. Remember Shrek? He tries to convey to Donkey that taking the time to fully understand something holds true value and reveals its best qualities. That’s true… Continue reading How Shrek Helps us Understand the Startup Madness
If you want to learn how to launch a news media startup, all you have to do is read this article by the Tow-Knight Center for Entrepreneurial Journalism. You’ll be all set. I’m kidding. But chapter three is a good starting point. And fortunately, it’s useful for more than just digital media entrepreneurs because it looks at… Continue reading Taking Digital Media and Startups to the Next Level
Ken Doctor poses many questions in his Newsonomics article about the values of journalists. The most enticing to me was this: “Increasingly, though, I’ve come to believe that we can’t rebuild local news capacity until we’re more clear about our 21st-century values. What might we include in those values?” His answer to this predicament is a multitude… Continue reading Want To Be A Great Journalist? Have the Values Of A Boy Scout
Have you ever heard the phrase, “preparation is the key?” Well when it comes to building a news media startup, preparation is the key. It is important to know where you stand in the scheme of things and the changes that are happening in the real world. Who is your audience? What are you offering? What… Continue reading Ready to Launch in 3…2…1…
Before you venture out and start on developing a start-up, be real with yourself and accept that it won’t be easy. That way you can be prepared for when the bumps in the road come along. Because there will be bumps in the road, no doubt about that. It’s not going to be all butterflies… Continue reading Start-ups Aren’t All Butterflies and Rainbows
Spartans Innovate 