Month: February 2018

Lukas Eddy · Nicholas Stahl · Sophie Charboneau

The Great Coney Quest: Discovering How a Coney Survives in a Crowded Market

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It’s the great Coney Quest! Before starting our own Coney Island that puts all other Coney Island restaurants out of business, we toured three different Coneys in East Lansing to get a feel for competitive analysis. We’re not really going to start a Coney Island restaurant. However, in learning about the process of entrepreneurship and… Continue reading The Great Coney Quest: Discovering How a Coney Survives in a Crowded Market

Lukas Eddy

Planning Your Business: Thoughts on Competitive Analysis

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Most businesses take years to establish themselves in an industry — if they ever even manage it. A few inspiring cases of companies going from dream to reality in six months are out there, and those generally have a few things in common. The classic why-didn’t-I-think-of-that cliche of creative problem solving certainly exists, but a… Continue reading Planning Your Business: Thoughts on Competitive Analysis

Diligence and Character: Keys to Remaining Competitive
Alexa Seeger

Diligence and Character: Keys to Remaining Competitive

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Keep your friends close and your enemies closer. So the saying goes. Reading Jeff Haden’s article on competitive analyses for Inc., I was struck at just how important this is in business. Replace “enemies” with “competitors” and you’ve got a new mantra. I call making the T-shirts. Keep competitors closer Seriously though, Haden explains that if… Continue reading Diligence and Character: Keys to Remaining Competitive

Anastasia Niforos

Start-ups: Have a Purpose and Develop a Plan

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As the weeks have progressed and I continue to learn about startups, my excitement keeps growing. After reading the article How to Write a Great Business Plan: Competitive Analysis and listening to the How I Built This podcast featuring Whitney Wolfe, the founder of Bumble, I am feeling motivated. There was a ton I learned from these… Continue reading Start-ups: Have a Purpose and Develop a Plan